The Everyday Life of a Working Artist

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Attention! My blog is moving to my website in early January 2016. If you are receiving daily emails about this blog you will continue to receive them after the switch. Until then, you might want to head on over to my new blog here!

Wednesday, December 18, 2013

12 Days of Christmas - Day Six

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I loved all of the posts today highlighting all your art successes this year. It's so great to read all of the great accomplishments so many of you have achieved. And, hopefully most of you have figured out that taking the time to think about your year to recognize your accomplishments is a great experience. I hope you enjoyed the process!

The winner of my calendar for the Day Five Giveaway is Jacquelyn Fox. Just email me your address and I will send it off to you later this week!

The Day Six Giveaway is another free month long webinARTs course valued at $179.00. The new Marketing 101 course will launch in April 2014 with all new videos! The course consists of 20 on-line classes and all of the students have access to a private class blog (with almost 80 videos) for a year.



To be eligible for this giveaway I would like to get your input about marketing your art. I'd like to know what areas in marketing you would like to know more about. Is it your website, blog or Facebook you would like more information? Is it getting in to galleries ... pricing your art ... or building your client list? Give it some thought and post on my blog what you think is the most important marketing need for you, as an artist. I'd really appreciate your input. One of you will win the free webinARTs class for giving me your input. Thank you!

Check out my upcoming palette knife painting workshops. I have space in my workshop this January 14th - 16th in South Pasadena. We will be spending a lot of time talking about your art career and what you can do to have a very successful 2014!

Check out my new remodel blog for our new beach house in Ventura, Ca. I am now teaching workshops at the beach. Come stay and paint with me! I have workshops scheduled in the next twelve months in South Pasadena, Ventura Beach, Newport Beach, Charlotte, NC, and Atlanta, Ga. Click here for more information!

9 comments:

Celia Blanco said...

Thank you again for helping us with the marketing area of art. I attended art college and always believe that marketing and business courses should be included in the curriculum. I need help with everything but I guess to narrow it down...help with my website. It is a lot to manage alone.

c.dingman said...

I would also like to know about starting a website. How to make it user friendly.

Susan E Jones, Charming Art said...

Leslie,
For the past 3 1/2 years, I have been a full-time, self-employed artists and I am thinking about marketing even when I sleep. I also have an MBA in Marketing with 20 years experience marketing high-end healthcare services. Marketing Art is not like ANYTHING I've ever done before or ANYTHING I was taught in school. It's like I'm completely starting my career over, and trying to figure it all out as I go.

I have success with Daily Paintworks, Ebay, and Art shows. I have never sold anything from my FASO Website, though I still feel like I need it. I have never sold anything from my monthly newsletter, and gallery sales are very, very slow. In fact, I've been in one gallery in Nashville for 2 years and never sold anything. I"m thinking about pulling out of galleries altogether. Commission business is steady, which is a blessing. But if it weren't for teaching art, I would not be able to make ends meet.

What is the "je ne sais quoi" that makes one painting sell and not another?? I feel a little lost here trying to figure it out and I so much appreciate you (& Dreama back in the day) as a weekly shot of encouragement and inspiration to keep plugging away at this crazy lifestyle that has chosen me.

Warmest regards, Susan

Kelley Carey MacDonald said...

Having already benefitted from a marketing session with you, I would love to win this! I still need a good website plan. I would like to get into a bigger gallery. I also would like to put my finger on pricing. And using Twitter! You're a doll, and your 12 Days are fabulous!

Unknown said...

I think I am most curious about getting into a gallery or two, or a show, and which is a better avenue to start with. I work full time and have a family so I fit painting in during the wee hours of the morning and have trouble with time to market my work, and paint! Maybe help with the balance of what things are the very most important to do on a limited time budget…Thanks for all of your inspiration Leslie!

Marion said...

I could use help with balancing blog, newsletter, Facebook, Pinterest & painting! Keeping everything updated is really challenging. I figure you simply never sleep!

Patti Vincent said...

Hi Leslie,
I have learned so much from you over the past several years. I mean, so much. But, I could definitely use ideas for building my client base when it comes to my every day paintings as opposed to my commissioned pet portraits. Merry Christmas and thank you, Patti

Susan Johnson said...

I would say pricing. I see prices online that run the gamut, from high to low, for similar work. I get that a well known artist may command more $$. But then I see work of the same size and similar complexity by well known artists with prices that vary a great deal. What's a struggling artist to do?

cj roughton said...

Keeping me caught up with all the latest new things is pretty wonderful!

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